January 2018 - Cobub
Is the Data Analysis Absent in Your Content Operation Strategy?

Is the Data Analysis Absent in Your Content Operation Strategy?

1 year ago 0 2473

What is content operation?

Content operation refers to a series of marketing activities related to content based on product content planning, content creation and editing, content optimization and publishing. For different channels, content operation has new media content operation (such as WeChat’s content operation), content platform operation (for example, the content operation of Jane’s book), etc. According to different business, content operation can be divided into promotion content operation, product content operation, user content operation, etc.

How to Improve the User Churn Rate ? Here are 10 Strategies.

1 year ago 1 3143


Outline:
• What is user churn?
• Reducing user loss is a top priority for businesses.
• Ten strategies for reducing user churn.

Data Analysis: How to Optimize Advertising ROI?

1 year ago 0 8591

(中文)
对于大多数广告主来说,广告投放的目的无非就是吸引更多的用户,提升广告ROI,最终实现营销转化。