Taking Tik Tok and Ease Cloud Music as An Example to Discover Different Requirements of the Three Stages of User Retention
In general, the employee will leave the job within one month and leave the company for half a year. The reasons for the departure will be different for two years or more.
A month out, usually can’t adapt to the job or related to the work itself.
The situation of half a year, general and direct superior concerned.
More than 2 years left, basically belong to the recognition company, but the development is limited
In fact, the retention of the product is similar to that of the employee, and the reasons for the short-term retention, interim retention and long-term retention are very different.